In our modern, technology-driven world, a few important individuals have changed the way we live. With each new, great tech idea, our world becomes more interesting and complex. Many young people may know the names of the biggest technology and Internet-based companies, but do they know the story of the creators and businesses behind names like Netflix, Google, YouTube, and Facebook? This series tells the biographies of the titans of technology who are changing our world. Each book explores the life of an individual who started one of the worlds most popular companies. From Apple and Pixar's Steve Jobs to Facebook's Mark Zuckerberg, each title focuses on the human story behind the rise of a different company.
Each book in this ten-volume series provides biographical information about the founder (s) of one of the world's most famous technology and internet-based companies (Amazon®, Disney's Pixar®, Facebook®, Google®, Instagram®, Netflix®, Pinterest®, Tumblr®, Twitter®, and YouTube®). In-depth descriptions of the founders' products and business strategies show how they revolutionized the way people shop, search the web, communicate, take photos, etc. Especially emphasized are childhood influences and challenges and obstacles that ultimately contributed to product development and business success. Jack Dorsey's childhood love of trains; fascination with train and emergency vehicle-dispatching and communication; and his own difficulties with oral communication all contributed to development of Twitter®, just as Larry Page's Montessori education encouraged him to 'think out of the box.' Jeff Bezos (Amazon®) turned his parents' garage into a laboratory and started his first business in high school. These 'wizards of technology' all showed drive, resilience, and a willingness to take risks, and had the wherewithal to pursue and develop their ideas. Heavily illustrated with eye-catching photographs and highlighted terms, each book in this series includes "text-dependent questions," research project recommendations, helpful sidebars, and definitions. These books will have general and academic appeal.--Christina Miller.
* This series introduces readers to the people who created well-known social media and entertainment products. Written with an intense business focus, they analyze why Netflix and others brands are popular and illustrate their inventors' creative journeys. * Well-written study questions encourage readers to return to the text and skim for relevant passages. * Some questions call upon students to conduct Internet research or analyze different business models. These texts provide a realistic view of how adults learn and grow in the working world, learning from their mistakes. Students will understand what an innovator or entrepreneur is and how personal challenges--such as Twitter founder Jack Dorsey's speech impediment--can lead to new forms of communication. * An inspiring series.
* "...a potentially inspiring case study of an Internet start-up that became (and still is) an investors' darling." * "...sets of review questions and ideas for research projects are interspersed throughout, and the list of resources at the end will be helpful both to assignment-driven readers and prospective Pinterest users."
Today, Amazon.com is the world's most successful online store, selling everything from hand soap to computer parts, from books to children's toys. But Amazon wasn't always the amazing success it is now. Years ago, Amazon.com was just the dream of one person: Jeff Bezos. Learn about the man behind one of the most successful online businesses of all time. Discover how he started Amazon and led the company to incredible success. Find out how Jeff and Amazon are planning to change the future of online shopping.
Pixar is one of the most successful companies creating movies today. You've probably seen at least one of their huge hits, movies such as Toy Story, Monsters, Inc., Cars, or Wall*E. Ever since Steve Jobs, founder of Apple Computers, bought the company from George Lucas, creator of Star Wars, Pixar has changed the way animated movies are made. Steve has turned the company into something incredible. Discover the story of how Steve gave Pixar the chance to make their first movies, how Pixar changed Hollywood--and how Pixar hopes to keep on amazing moviegoers in the future.
Today, Facebook is one of the most-used websites on the Internet, visited by millions of users each day and home to more than 500 million accounts. Many people use Facebook to share pictures, news, and ideas with friends--but they may not know the true story behind Facebook's massive success. Facebook began as the idea of one college student: Mark Zuckerberg. Discover how Mark founded one of the most successful social networking sites on the Internet while he was still in school. Learn how he first got Facebook growing, and how he keeps millions of people logging in day after day. Find out more about the man behind Facebook--and learn what's next for his company.
Google is one of the most successful companies of the Internet age. For many people, looking up information with Google's search engine is the best way to find just what they want to know. Millions of people write and read e-mails using Google's Gmail. You can listen to music on Google Play or share a document with a friend using Google Drive. Today, Google also owns YouTube, the number-one video site on the Internet. You may use Google websites every day, but do you know the story of the men behind Google--Larry Page and Sergey Brin? Find out how Larry and Sergey started the company and how they got their first inspiration. Learn how Google grew to become the amazing success we all know today.
Instagram has had huge success in just a short time. With a popular website and smartphone app, Instagram has become one of the best ways to share pictures with friends. Instagram, however, was once just the idea of two men: Kevin Systrom and Mike Krieger. Together, these two men have taken Instagram to new heights and made it one of the most popular tech companies. Discover their story. Find out how Instagram grew to what it is today.
Today, when you want to watch a movie or television show, there's a good chance you may choose to watch it using Netflix, one of the most popular video services on the Internet. With thousands of movies and TV shows, Netflix has changed the way we watch our favorite entertainment. You may use Netflix every day--but do you know the story of the man behind the company's success? Netflix was once only an idea in the mind of Reed Hastings, a businessman who has done amazing things since starting the online movie and TV company. Discover how Reed was able to make Netflix a success around the world--and find out what he has planned next to keep the company on top.
In the last few years, Pinterest has become one of the world's most popular social networking sites, allowing users to share the things they love with others by "pinning" pictures to an interactive online bulletin board. You may have heard of Pinterest, you may use it yourself--but do you know the story behind the success? Discover the story of how two friends, Ben Silbermann and Evan Sharp, changed social networking with Pinterest. Find out what it took for the two young men to start their own company--and learn what they have planned for the future of Pinterest.
In the last few years, Tumblr has become one of the most popular social networking websites. Before Tumblr was the company we know today, however, it was just one of David Karp's smaller projects. Learn more about one of the most successful young people working in tech--and how he changed the way people share who they are and what they like. Discover the story behind David Karp's success--and find out what it takes to turn a new company into something amazing.
In the modern world, Twitter has changed the way we talk to each other, the way we share important news, and the way we learn about the world. You've probably heard of movie celebrities, politicians, and sports stars using Twitter to communicate with fans, but the social networking site has also done a lot to change the way ordinary people use the Internet. It's even changed the way we speak! Discover the story of Jack Dorsey, Twitter's co-founder, and how he helped to create one of the Internet's biggest successes. Learn how Jack and his friends came up with the ideas for the business that would change their lives--and the lives of so many Internet users--forever.
You probably watch music videos, movie trailers, or funny clips on YouTube--but just a few years ago, YouTube was only an idea a few friends shared. One of those friends was Steve Chen. Learn about the beginning of one of the most important websites ever created. Discover the story of how Steve helped to start the biggest video site on the Internet.
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